Small Biz Tools: HootSuite
What is it?
Social Media account management. HootSuite allows you to manage most of your social media in one place. Submit one post to Twitter, Facebook and LinkedIn all at the same time.
Why should you use it?
HootSuite is easy to use and web based. It supports lists in Twitter. Most importantly, it has analytics built in. By using the built in URL shortener, HootSuite will track how many clicks an individual link is getting. You can also schedule tweets for later.
Who can get the most out of it?
Anyone wanting to track the effectiveness of Twitter campaigns. Anyone managing more than one social media account.
Where do I find more information?
HootSuite Website