Small Biz Tools: Foursquare
What is it?
Location based competition + social networking. Foursquare is part tour guide, part social network, part coupon. Users check in at locations via their mobile phones (apps are now available for most phones), mention something about the establishment, and get points for checking in. Foursquare crowns the person with the most check-ins as the Mayor of that location.
Why should you use it?
Foursquare connects with Twitter and Facebook to broadcast check-ins of users. Foursquare is one more way to get users talking about your business.
Who can get the most out of it?
Restaurants, bars, coffee shops, hang outs. Foursquare is best for socially oriented places.
Where do I find more information?
Businesses should visit Foursquare for Business.
Consumers should visit Foursquare.
Apps can be downloaded in their stores, except for Blackberry download here.
